
SEO+AEO
(AI Search)
Help students find your
programs through Google.
AI search friendly content
and Local SEO

PPC Campaigns
(Leads and Enrollment)
Starter Google/Meta Ads
to drive inquiries, program
signups and event registrations

Landing Pages+
A/B Testing
Small tests to improve
the "Apply/ Sign Up/
RSVP" conversions

Analytics and KPI
Dashboard
A simple dashboard with traffic,
inquiries, enrollments and
campaign results
What we offer

Social Media
Content and Growth
Create and grow a social
media page from scratch,
posting content.

Email and SMS
Outreach
Email and SMS marketing
campaigns to generate
and close leads

Website Creation
and Design
Design a fully functional
and working website
for the organization

Social Media
Marketing Campaigns
Tailored and paid social
media campaigns, including
paid ads on digital channels
Hands-on sessions on non-profit/education marketing:
Local SEO content planning, and basics.
1. Free Audit
Website, search visibility,
social, and current outreach
2. Simple Strategy Plan
Goals, audiences, and
channel plans
3. Launch and Improve
Quick fixes, content setup,
content plan
4. Measure and Report
Easy monthly report,
next step recommendations
Workshops (Students & NYC Partners)
How We Support Organizations
Short, practical briefs based on what we learn
from real projects and campaigns
